2013 № 1

The theory of consumer demand: the function of expenses on satisfaction of the specific needs by different quality substitutes

Abstract:

As a quantitative measure the preferences of the individual entered the coefficients of preferences as a share of costs, respectively, on the quality and low-quality goods. On the basis of assumptions about the existence of marginal costs to meet the specific needs of the obtained differential equations costs. Their solution are presented in the form, complying with the requirements of correct writing mathematical expressions with the named values. Received functions, reflecting the dependence of expenditures on interchangeable benefits from the income of the consumer.

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Tatyana A. Kozeletskaya – Cand. Sci. (Econ.), Associate Professor of the International Higher School of Management department of the Engineering and Economic Institute,  Peter the Great St. Petersburg Polytechnic University (St. Petersburg, Russian Federation; e-mail: marta9578@mail.ru).

Elena A. German – Master’s degree, Assistant of the department of «Project Management», Institute of Information Technologies and Management, Peter the Great St. Petersburg Polytechnic University (St. Petersburg, Russian Federation; e-mail: elena250573@rambler.ru).

Alexander G. Dmitriev – Dr. Sci. (Phys.-Math.), Professor of the Department of “Theoretical Foundations of Innovation”, Peter the Great St. Petersburg Polytechnic University (St. Petersburg, Russian Federation; e-mail: dmitriev.ag@mail.ru).